Who We Are
Get closer
to your your agency.
How are we different? We value collaboration and communication with those we work with more than anything. And because of that, our clients consider us partners. We focus on long-term results while being fun to work with day to day. We think like a big agency, but we work closely with our clients like a small one.
The GH Culture.
It’s good people who make good places.
We are certainly proud of our work. But our reputation of attracting very talented and friendly people is our greatest achievement.
We are truly invested in your success.
Would you like to speak to the owner of GH Advertising? You have a lot of choices. As a 100% employee-owned company, every employee has a stake in our business, and yours.
Leadership
Strategy
Dave Popelka
President
With a background in research and strategy, Dave’s experience in creating a vision for the team and putting the best people in place is what clients appreciate the most. And as president, the buck stops here.
Creative
Mike Giunta
Chief Creative Officer
Mike is responsible for the overall creative output of the agency, with a particular eye on the copywriting. Nouns, verbs, adjectives…the works.
Operations
Debbie Zappia
Chief Operating Officer
As COO, Debbie keeps our business running smoothly, so everyone else can concentrate on our clients’ businesses.
Creative
Bob Brown
EVP, GH Design Director
Bob runs our internal design team embedded at UPMC. Having Bob close to our clients keeps the entire agency closer to the brand.
Interactive
Ben Pritchard
EVP, Director of Interactive
Breaking the mold for digital types, Ben is first and foremost a great communicator and our “explainer-in-chief” for all things interactive.
Creative
Tia Kalas
VP, Creative Director
With award-winning art direction and design experience, Tia makes everyone around her better as we create compelling, highly conceptual campaigns for our clients.
Human Resources
Billie Kellar
VP, Director of HR
Our employees are very important to us. And nothing demonstrates that more than the fact we have Billie in charge of helping to hire, mentor, train, and support them.
Strategy
Stacy O’Neill
VP, Strategy & Business Development
Stacy is the lead on all research efforts and overall strategic positioning. She asks the tough questions but makes it seem easy.
Creative
Debbie Regan
VP, Creative Director
With an eye for the smallest details and flair for big ideas, Debbie helps to lead and elevate the design, art direction, and thinking of the creative team.
Media
Tim Kepes
AVP, Media Director
There’s no use doing great creative work if no one sees it. It’s Tim’s job to make sure our clients’ work is efficiently seen by all the right people.
Finance
Zack Salac
CPA, AVP, Director of Finance
In advertising, things aren’t always black and white. Except when it comes to billing and finances, where Zack makes sure everything adds up.
Interactive
Matt Maiorano
Director of Cloud Operations
Matt is our ace developer and expert in security and hosting architecture. If websites were cars, he keeps them on the road and out of the shop.
Account Management
Ashley Motto
Director of Account Management
Ashley is a dynamic leader who creates positive, purposeful experiences for clients. Her superpower is marrying high-level strategic vision and detail-oriented project planning without breaking a sweat.
Get closer to your agency. Interested in learning more about what it’s like to work with us?